Exterior Water Protection
Membership
Exterior Water Protection Membership
Prevention Is Cheaper Than Repair. Structure Prevents Damage.
Most costly home repairs begin with small exterior water failures. Our quarterly protection plans are designed to prevent basement leaks, foundation deterioration, and long-term exterior damage.
Core
Water Protection Core Plan
$79/month
This is your base. Purpose Prevent basement leaks and exterior water entry.
Every visit
- Full exterior water-risk inspection
- Gutter check + clearing as needed
- Downspout flow correction
- Surface drain clearing
- Grading check
- Window well clearing
- Seal touch-ups as needed
- Crack monitoring
- 30 minutes preventative maintenance included
- Photo report with risk score
This handles the #1 homeowner fear: Basement water. This is your volume driver.
Core Plus
Proactive Protection Plan
$89-99/month
Purpose: Prevent damage caused by Cincinnati freeze–thaw cycles.
Includes everything in Water Protection PLUS:
- Full exterior water-risk inspection
- Gutter check + clearing as needed
- Downspout flow correction
- Surface drain clearing
- Grading check & Fix
- Window well clearing
- Seal touch-ups as needed
- 60 minutes preventative maintenance included
- Annual crack sealing (capped footage)
- Expansion joint resealing
- Exterior faucet winterization
- Pre-winter vulnerability inspection
- Priority Scheduling (48 Hour Response)
Premium
Total Exterior Defense
$119–$129/month
Purpose:Complete exterior deterioration prevention.
Includes everything above PLUS:
- Full exterior water-risk inspection
- Gutter check + clearing as needed
- Downspout flow correction
- Surface drain clearing
- Grading check & Fix
- Window well clearing
- Seal touch-ups as needed
- 90 minutes preventative maintenance included
- Annual crack sealing (capped footage)
- Expansion joint resealing
- Exterior faucet winterization
- Pre-winter vulnerability inspection
- Priority Scheduling (48 Hour Response)
- $250 annual repair credit (Applies for larger exterior work)
Why This Maximizes Recurring Revenu
- Thw middle tier is an obivious value jump.
- The top tier adds perceived security, not just labor.
- All plans include quarterly visits → predictable routing.
- Deep services are scheduled seasonally → controlled workload.
- Minor maintenance time caps prevent abuse.
Operational Safeguards
To protect margins:
- Cap linear feet for crack sealing.
- Cap caulking square footage.
- Cap maintenance time per visit.
- Define “minor” clearly in contract.
Everything beyond cap = add-on pricing.
The Hidden Power Move
Market it like this:
Most homeowners spend $10,000+ fixing preventable water damage
Our members pay lessthan $3/day to prevent it.”
That math closes deals.